Market Segmentation-Assignment 2 Solution


A single marketing campaign is not likely to appeal to everyone. What interests a single, 18-year-old college freshman will be utterly different from what attracts a 45-year-old attorney who is married with children.

Understanding these similarities and differences allows you to isolate the market into individual categories and create specific selling points accordingly. This makes your campaigns more precise because you can focus solely on serving smaller, more refined segments.

In this assignment, you will play the role of an acting marketing manager of a local automobile brand dealer of your choice. Of the four main types of marketing segmentation, this assignment will focus on demographic segmentation. Demographic segmentation divides the market into smaller categories based on demographic factors, such as age, gender, and income, family structure…etc.



(18-29 years old)


(30-44 years old)


(45+ years old)

Car of interest (i.e., car model)*
Benefits sought



Car of interest (i.e., car model)*
Benefits sought

Income Level
Low income

Mid income

High income

Car of interest (i.e., car model)*
Benefits sought


*The car model: name the car model within the automobile brand collection of cars i.e. I am not referring to the year model.

Write your answers in bullet points.

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Benefits of our college essay writing service

  • 80+ disciplines

    Buy an essay in any subject you find difficult—we’ll have a specialist in it ready

  • 4-hour deadlines

    Ask for help with your most urgent short tasks—we can complete them in 4 hours!

  • Free revision

    Get your paper revised for free if it doesn’t meet your instructions.

  • 24/7 support

    Contact us anytime if you need help with your essay

  • Custom formatting

    APA, MLA, Chicago—we can use any formatting style you need.

  • Plagiarism check

    Get a paper that’s fully original and checked for plagiarism

What the numbers say?

  • 527
    writers active
  • 9.5 out of 10
    current average quality score
  • 98.40%
    of orders delivered on time