Embraer case study | masters seminar international business

Considering Embraer’s success in commercial aviation, is its position sustainable and able to grow or do you consider it a niche market and mostly opportunistic and unpredictable, limiting its potential for long-term success?

It is sustainable
Consider discussing this with the professor if you are having trouble
Jets are niche commercial is not
Touch on the unpredictability of the industry, but that long-term success in not limited and state how so

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