Organizational Strategy and Innovation
This week you have learned about organizational strategy and how innovation matters in creating a competitive advantage. To demonstrate the importance of strategy and innovation, this week’s discussion forum will involve researching an article using one of the following sources:
USA Today (www.usatoday.com)
Wall Street Journal (www.wsj.com)
New Your Times (www.nytimes.com)
Bloomberg Business Week (www.bloomberg.com)
Inc. Magazine (www.inc.com)
Harvard Business Review- (www.hbr.org)
Your task is to choose a current article (published in last 60 days) from one of the above-listed sources that relate to how managers form strategy and/or use innovation as a means to accomplish their responsibilities.
Research a company that you believe is the most innovative company. Explain what makes it innovative and describe how this company uses innovation to gain a competitive advantage.
What key points in the article supports your decision?
Copy and paste the URL address of the article so it can be easily shared with your classmates.
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